TY  - BOOK
AU  - JOSEPH HAIR F
AU  - DAVID ORTINAU J
AU  - MARY WOLFINBARGER CELSI
AU  - ROBERT BUSH P
TI  - ESSENTIALS OF MARKETING RESEARCH
SN  - 9781259252464
U1  - 658.83 JOS 
PB  - MC GRAW HILL EDUCATION PVT LTD
KW  - MANAGEMENT
ER  -