CRAVENS DAVID W <br/><br/>
STRATEGIC MARKETING 

 - 8th 
 -  TATA MCGRAW HILL PRIVATE LIMITE  2009 
 - "xvii,726 p" 
<br/><br/><label>ISBN: </label>70682607 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.802 CRA