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| 082 | _a658.827 SUB | ||
| 100 | _aSUBROTO SENGUPTA | ||
| 245 | 0 | _aBRAND POSITIONING: STRATEGIES FOR COMPETITIVE ADVANTAGE | |
| 250 | _a2nd | ||
| 260 | _bTATA MCGRAW HILL EDUCATION PRIV | ||
| 260 | _c2010 | ||
| 300 | _a"xiv,297 p" | ||
| 365 | _b350.00 | ||
| 650 | _aMANAGEMENT | ||
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