000 00381nam a2200157Ia 4500
008 181012s9999 xx 000 0 und d
020 _a9788131517383
082 _a659.1 SEM
100 _a"SEMENIK, RICHARD J"
245 0 _aADVERTISING AND PROMOTIONS AN INTEGRATED BRAND APPROACH
250 _a1ST
300 _a710 P
365 _b650
650 _aMANAGEMENT
942 _cBK
999 _c18440
_d18440