000 00521nam a2200205Ia 4500
008 200817s9999 xx 000 0 und d
020 _a9780071168472
082 _a658.802 ORV
100 _aORVILLE C. WALKER JR.
245 0 _aMARKETING STRATEGY PLANNING AND IMPLEMENTATION
250 _a3rd
260 _bMC GRAWHILL INTERNATIONAL EDUCATION
260 _c1992
300 _a393 P.
365 _b1495
650 _aMANAGEMENT
700 _aHASPER W. BOYD JR.
700 _aJEAN CHUDE LARRECHE
942 _cBK
999 _c70969
_d70969