000 00391nam a2200181Ia 4500
008 181012s9999 xx 000 0 und d
020 _a812650806x
082 _a658.83 AAK
100 _aAAKER DAVID A
245 0 _aMARKETING RESEARCH
250 _a7th
260 _bWILEY INDIA
260 _c2006
300 _a"xvi,751 p"
365 _b449.00
650 _aMANAGEMENT
942 _cBK
999 _c7771
_d7772