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A Study of the Impact of Television Advertisements on Consumer Buying Behaviour of FMCG

By: Contributor(s): Material type: TextTextPublication details: 2011ISBN:
  • Sumesh Ramankutty
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Item type Current library Call number Status Notes Date due Barcode
Ph.D and Thesis submitted by the Research Scholars Ph.D and Thesis submitted by the Research Scholars VIT Central Library Not for loan Ph.D T000152

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